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Toyota Launches New Land Cruiser FJ in the UAE as Compact Off-Roader

Toyota has launched the new Land Cruiser FJ in the UAE, reviving the FJ name in a smaller and more accessible off-roader positioned beneath the larger Land Cruiser Prado and Land Cruiser models. UAE pricing starts from Dh139,900 for the entry EXR trim, rising to Dh154,900 for the higher-spec GXR trim.

Car Rental Tips Sep 25, 2026 Featured Story
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Sep 25, 2026
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Toyota Launches New Land Cruiser FJ in the UAE as Compact Off-Roader
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Toyota Launches New Land Cruiser FJ in the UAE as Compact Off-Roader

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Design and Positioning

The Land Cruiser FJ was first revealed at the Japan Mobility Show in late October 2025, ahead of launches in various global markets through 2026, including Japan in May, the Philippines in June, and Indonesia in July, before arriving in the UAE. The new model slots into the Toyota UAE line-up beneath the Land Cruiser 70, Land Cruiser Prado, Land Cruiser and Land Cruiser Hybrid.

Styling draws on the classic FJ40, with a boxy body, squared wheel arches and a rear-mounted spare wheel, giving it a distinctly retro-inspired appearance compared with Toyota's larger, more road-focused Land Cruiser models.

Specifications

The five-door, five-seat SUV is built on the same IMV platform used by the Toyota Hilux and Fortuner, with a ladder-frame chassis. It is powered by a 2.7-litre four-cylinder engine producing around 164hp and 245Nm of torque, paired with a six-speed automatic transmission and a part-time four-wheel-drive system with a low-range transfer case and rear differential lock. Toyota has confirmed a 5.5-metre turning radius for the model, intended to aid manoeuvrability in tight urban streets as well as off-road trails.

How It Compares in the Range

Within Toyota's own UAE line-up, the Land Cruiser FJ sits close in price to the Toyota Fortuner, which starts lower at Dh128,900 but extends up to Dh173,900 across a wider range of trims and engine options, including a V6. The FJ's simpler, single-engine range gives buyers a more straightforward choice, while the Fortuner offers greater flexibility for buyers wanting more power for high-energy dune driving.

What This Means for UAE Buyers

For UAE buyers, the Land Cruiser FJ offers a new entry point into Toyota's off-road-focused Land Cruiser family at a lower price than the larger Land Cruiser Prado, aimed at buyers who want genuine off-road hardware, including a rear differential lock and part-time 4WD, without the size or running costs associated with larger Land Cruiser models.

For businesses and individuals considering vehicle leasing over ownership, the FJ's compact dimensions and part-time 4WD system may also make it a candidate for shorter-term rental or lease packages aimed at UAE residents who want occasional desert or off-road access, without committing to a larger, costlier SUV for daily city driving.

Key Facts

●        The Toyota Land Cruiser FJ launched in the UAE priced from Dh139,900 (EXR) to Dh154,900 (GXR).

●        It is built on the IMV platform shared with the Toyota Hilux and Fortuner.

●        The engine is a 2.7-litre four-cylinder producing approximately 164hp and 245Nm of torque.

●        It features a six-speed automatic transmission, part-time 4WD, low-range transfer case and rear differential lock.

●        The model was first revealed at the Japan Mobility Show in late October 2025.

Sources

Dubicars — New Toyota Land Cruiser FJ UAE: Price, Specs, Features & More (September 17, 2026)

https://www.dubicars.com/news/toyota-land-cruiser-fj-launched-uae-price-specs.html

Dubicars — Toyota Land Cruiser FJ vs Fortuner: Engine, Performance, Off road, Features, Design (September 2026)

https://www.dubicars.com/news/toyota-land-cruiser-fj-vs-fortuner-uae.html

Drive Arabia — 2026 Toyota Land Cruiser FJ Cruiser launched (October 24, 2025)

https://www.drivearabia.com/news/2025/10/24/2026-toyota-land-cruiser-fj-cruiser-launched/

 

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